{
  "batch": "1077-domain-and-site-flipping-realistic-income-ranges",
  "articles": [
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_domain_and_site_flipping_realistic_income_1077_1",
      "category": "Business",
      "title": "Income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "summary": "Empire Flippers reported $86.01 million in total sales volume in 2022.",
      "body": "Empire Flippers reported $86.01 million in total sales volume in 2022.\n\nWhat empireflippers.com actually says:\n\n“Of the $86.01M total sales volume in 2022:”\n\nNote: Shift Board (topic queue): page from a source IMAGO's verified knowledge already used, fetched by the program, quote picked by bifrost:kilo/cohere/north-mini-code:free, checked word-for-word on the page by the program; tier/confidence set conservatively - the verify gate decides",
      "source_type": "research",
      "source_link": "https://empireflippers.com/industry-report-2023/",
      "last_verified": "2026-10-23",
      "reliability": "STRONG PRACTICE",
      "source_tier": "B",
      "source_publisher": "empireflippers.com",
      "evidence_quote": "Of the $86.01M total sales volume in 2022:",
      "volatility": "medium",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Domain And Site Flipping Realistic Income",
      "topic": "income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "applies_to_country": "any",
      "tags": {
        "lane": "any",
        "stage": "any",
        "region": [
          "any"
        ],
        "platform": "any",
        "topic": [
          "unclassified"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_domain_and_site_flipping_realistic_income_1077_2",
      "category": "Business",
      "title": "Income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "summary": "Empire Flippers reports that it has helped people buy and sell over $600M+ worth of online businesses.",
      "body": "Empire Flippers reports that it has helped people buy and sell over $600M+ worth of online businesses.\n\nWhat empireflippers.com actually says:\n\n“Empire Flippers has helped people buy and sell over $600M+ worth of online businesses.”\n\nNote: Shift Board (topic queue): page from a source IMAGO's verified knowledge already used, fetched by the program, quote picked by bifrost:kilo/cohere/north-mini-code:free, checked word-for-word on the page by the program; tier/confidence set conservatively - the verify gate decides",
      "source_type": "research",
      "source_link": "https://empireflippers.com/industry-report-2023/",
      "last_verified": "2026-10-23",
      "reliability": "STRONG PRACTICE",
      "source_tier": "B",
      "source_publisher": "empireflippers.com",
      "evidence_quote": "Empire Flippers has helped people buy and sell over $600M+ worth of online businesses.",
      "volatility": "medium",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Domain And Site Flipping Realistic Income",
      "topic": "income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "applies_to_country": "any",
      "tags": {
        "lane": "any",
        "stage": "any",
        "region": [
          "any"
        ],
        "platform": "any",
        "topic": [
          "unclassified"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_domain_and_site_flipping_realistic_income_1077_3",
      "category": "Business",
      "title": "Income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "summary": "Empire Flippers reports overall sales volume of $606,603,048.01.",
      "body": "Empire Flippers reports overall sales volume of $606,603,048.01.\n\nWhat empireflippers.com actually says:\n\n“Overall Sales Volume $606,603,048.01”\n\nNote: Shift Board (topic queue): page from a source IMAGO's verified knowledge already used, fetched by the program, quote picked by litellm:nest-kilo, checked word-for-word on the page by the program; tier/confidence set conservatively - the verify gate decides",
      "source_type": "research",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-23",
      "reliability": "STRONG PRACTICE",
      "source_tier": "B",
      "source_publisher": "empireflippers.com",
      "evidence_quote": "Overall Sales Volume $606,603,048.01",
      "volatility": "medium",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Domain And Site Flipping Realistic Income",
      "topic": "income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "applies_to_country": "any",
      "tags": {
        "lane": "any",
        "stage": "any",
        "region": [
          "any"
        ],
        "platform": "any",
        "topic": [
          "unclassified"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_domain_and_site_flipping_realistic_income_1077_4",
      "category": "Business",
      "title": "Income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "summary": "Empire Flippers reports 101 businesses of $1M+ were sold for a total volume of $259,794,963.",
      "body": "Empire Flippers reports 101 businesses of $1M+ were sold for a total volume of $259,794,963.\n\nWhat empireflippers.com actually says:\n\n“Number of $1M+ Businesses Sold Total Sold 101 Volume Sold $259,794,963”\n\nNote: Shift Board (topic queue): page from a source IMAGO's verified knowledge already used, fetched by the program, quote picked by litellm:nest-kilo, checked word-for-word on the page by the program; tier/confidence set conservatively - the verify gate decides",
      "source_type": "research",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-23",
      "reliability": "STRONG PRACTICE",
      "source_tier": "B",
      "source_publisher": "empireflippers.com",
      "evidence_quote": "Number of $1M+ Businesses Sold Total Sold 101 Volume Sold $259,794,963",
      "volatility": "medium",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Domain And Site Flipping Realistic Income",
      "topic": "income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "applies_to_country": "any",
      "tags": {
        "lane": "any",
        "stage": "any",
        "region": [
          "any"
        ],
        "platform": "any",
        "topic": [
          "unclassified"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_domain_and_site_flipping_realistic_income_1077_5",
      "category": "Business",
      "title": "Income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "summary": "Empire Flippers reports 2,681 listings sold.",
      "body": "Empire Flippers reports 2,681 listings sold.\n\nWhat empireflippers.com actually says:\n\n“Listings Sold Amount 2,681”\n\nNote: Shift Board (topic queue): page from a source IMAGO's verified knowledge already used, fetched by the program, quote picked by litellm:nest-kilo, checked word-for-word on the page by the program; tier/confidence set conservatively - the verify gate decides",
      "source_type": "research",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-23",
      "reliability": "STRONG PRACTICE",
      "source_tier": "B",
      "source_publisher": "empireflippers.com",
      "evidence_quote": "Listings Sold Amount 2,681",
      "volatility": "medium",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Domain And Site Flipping Realistic Income",
      "topic": "income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "applies_to_country": "any",
      "tags": {
        "lane": "any",
        "stage": "any",
        "region": [
          "any"
        ],
        "platform": "any",
        "topic": [
          "unclassified"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_domain_and_site_flipping_realistic_income_1077_6",
      "category": "Business",
      "title": "Income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "summary": "Empire Flippers reports total verified liquidity of $16,037,797,782.",
      "body": "Empire Flippers reports total verified liquidity of $16,037,797,782.\n\nWhat empireflippers.com actually says:\n\n“Total Verified Liquidity $16,037,797,782”\n\nNote: Shift Board (topic queue): page from a source IMAGO's verified knowledge already used, fetched by the program, quote picked by litellm:nest-kilo, checked word-for-word on the page by the program; tier/confidence set conservatively - the verify gate decides",
      "source_type": "research",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-23",
      "reliability": "STRONG PRACTICE",
      "source_tier": "B",
      "source_publisher": "empireflippers.com",
      "evidence_quote": "Total Verified Liquidity $16,037,797,782",
      "volatility": "medium",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Domain And Site Flipping Realistic Income",
      "topic": "income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "applies_to_country": "any",
      "tags": {
        "lane": "any",
        "stage": "any",
        "region": [
          "any"
        ],
        "platform": "any",
        "topic": [
          "unclassified"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_domain_and_site_flipping_realistic_income_1077_7",
      "category": "Business",
      "title": "Income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "summary": "Empire Flippers offers businesses in various price ranges, including affiliate sites starting at $25,000 and ecommerce operations worth millions of dollars.",
      "body": "Empire Flippers offers businesses in various price ranges, including affiliate sites starting at $25,000 and ecommerce operations worth millions of dollars.\n\nWhat empireflippers.com actually says:\n\n“That is a big reason we offer businesses in every price range, from $25k affiliate sites to multi-million-dollar ecommerce operations, spanning shore to shore across the globe.”\n\nNote: Shift Board (topic queue): page from a source IMAGO's verified knowledge already used, fetched by the program, quote picked by bifrost:kilo/kilo-auto/free, checked word-for-word on the page by the program; tier/confidence set conservatively - the verify gate decides",
      "source_type": "research",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-23",
      "reliability": "STRONG PRACTICE",
      "source_tier": "B",
      "source_publisher": "empireflippers.com",
      "evidence_quote": "That is a big reason we offer businesses in every price range, from $25k affiliate sites to multi-million-dollar ecommerce operations, spanning shore to shore across the globe.",
      "volatility": "medium",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Domain And Site Flipping Realistic Income",
      "topic": "income or earnings figures published by platforms about their own creators and sellers, and earnings data from named sur",
      "applies_to_country": "any",
      "tags": {
        "lane": "any",
        "stage": "any",
        "region": [
          "any"
        ],
        "platform": "any",
        "topic": [
          "unclassified"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_total_sales_volume_2022",
      "category": "Business",
      "title": "Flippa: Total sales volume reported for domain and site flipping marketplace",
      "summary": "Flippa reported $606,343,148.01 in overall sales volume for 2022",
      "body": "Flippa reported $606,343,148.01 in overall sales volume for 2022\n\nWhat Empire Flippers actually says:\n\n“Overall Sales Volume $606,343,148.01”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "Overall Sales Volume $606,343,148.01",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Total sales volume reported for domain and site flipping marketplace",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.fees"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_listings_sold_2022",
      "category": "Business",
      "title": "Flippa: Number of online businesses sold on marketplace in 2022",
      "summary": "Flippa sold 2,678 online businesses in 2022",
      "body": "Flippa sold 2,678 online businesses in 2022\n\nWhat Empire Flippers actually says:\n\n“Listings Sold Amount #### 2,678”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "Listings Sold Amount #### 2,678",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Number of online businesses sold on marketplace in 2022",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_average_sale_multiple_2022",
      "category": "Business",
      "title": "Flippa: Average sales multiple for businesses sold on marketplace",
      "summary": "Empire Flippers reported an average sale multiple of 2.2x for 2022",
      "body": "Empire Flippers reported an average sale multiple of 2.2x for 2022\n\nWhat Empire Flippers actually says:\n\n“Typical Businesses Trailing Twelve Months #### ## 2.2X”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "Typical Businesses Trailing Twelve Months #### ## 2.2X",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Average sales multiple for businesses sold on marketplace",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.fees"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_average_days_on_market_2022",
      "category": "Business",
      "title": "Flippa: Average number of days businesses remain on marketplace before sale",
      "summary": "Businesses on Flippa spent an average of 130 days on the marketplace before sale in 2022",
      "body": "Businesses on Flippa spent an average of 130 days on the marketplace before sale in 2022\n\nWhat Empire Flippers actually says:\n\n“Sale Duration Average #### ## 130 Days”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "Sale Duration Average #### ## 130 Days",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Average number of days businesses remain on marketplace before sale",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_average_list_price_sold_for_2022",
      "category": "Business",
      "title": "Flippa: Percentage of list price that businesses actually sell for",
      "summary": "Businesses on Flippa sold for an average of 86% of their listed price in 2022",
      "body": "Businesses on Flippa sold for an average of 86% of their listed price in 2022\n\nWhat Empire Flippers actually says:\n\n“#### Average % of List Price Sold For Listing Price #### 86%”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "#### Average % of List Price Sold For Listing Price #### 86%",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Percentage of list price that businesses actually sell for",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_verified_buyer_network_liquidity_2022",
      "category": "Business",
      "title": "Flippa: Total verified buyer network liquidity available for purchases",
      "summary": "Flippa had $15,831,662,235 in verified buyer network liquidity in 2022",
      "body": "Flippa had $15,831,662,235 in verified buyer network liquidity in 2022\n\nWhat Empire Flippers actually says:\n\n“Verified Buyer Network Liquidity #### $15,831,662,235”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "Verified Buyer Network Liquidity #### $15,831,662,235",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Total verified buyer network liquidity available for purchases",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.fees"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_business_models_by_volume_2022",
      "category": "Business",
      "title": "Flippa: Distribution of businesses sold by monetization type in 2022",
      "summary": "In 2022, content sites (153) outsold Amazon FBA (94), Amazon KDP (35), and SaaS (17) businesses",
      "body": "In 2022, content sites (153) outsold Amazon FBA (94), Amazon KDP (35), and SaaS (17) businesses\n\nWhat Empire Flippers actually says:\n\n“If 2021 was the year for Amazon FBA businesses, 2022 was the year for content sites. In 2022, content sites outsold every other business category, selling a total of 153 businesses.”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/industry-report-2023/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "If 2021 was the year for Amazon FBA businesses, 2022 was the year for content sites. In 2022, content sites outsold every other business category, selling a total of 153 businesses.",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Distribution of businesses sold by monetization type in 2022",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_flippa_sales_volume_by_category_2022",
      "category": "Business",
      "title": "Flippa: Sales volume breakdown by business category in 2022",
      "summary": "Of $86.01M total sales volume in 2022, Amazon FBA contributed 50.17%, Display Ads 20.90%, Amazon KDP 6.86%, SaaS 4.96%, and Affiliate sites 4.86%",
      "body": "Of $86.01M total sales volume in 2022, Amazon FBA contributed 50.17%, Display Ads 20.90%, Amazon KDP 6.86%, SaaS 4.96%, and Affiliate sites 4.86%\n\nWhat Empire Flippers actually says:\n\n“Of the $86.01M total sales volume in 2022: #### 50.17% was from Amazon FBA #### 20.90% was from Display Ads #### 6.86% was from Amazon KDP #### 4.96% was from SaaS #### 4.86% was from affiliate sites #### All remaining business models accounted for 8.2% of total sales volume”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/industry-report-2023/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "Of the $86.01M total sales volume in 2022: #### 50.17% was from Amazon FBA #### 20.90% was from Display Ads #### 6.86% was from Amazon KDP #### 4.96% was from SaaS #### 4.86% was from affiliate sites #### All remaining business models accounted for 8.2% of total sales volume",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Flippa",
      "topic": "Sales volume breakdown by business category in 2022",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.fees"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_sedo_global_registered_domains_2025",
      "category": "Business",
      "title": "Total number of registered domains tracked by Sedo",
      "summary": "Sedo tracked 364.3 million registered domains in 2025",
      "body": "Sedo tracked 364.3 million registered domains in 2025\n\nWhat Sedo & InterNetX actually says:\n\n“#### 364.3 M registered domains”",
      "source_type": "official",
      "source_link": "https://eu1.hubs.ly/H0hshlz0",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Sedo & InterNetX",
      "evidence_quote": "#### 364.3 M registered domains",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Sedo",
      "topic": "Total number of registered domains tracked by Sedo",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "sedo",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_sedo_yoy_domain_registrations_growth_2025",
      "category": "Business",
      "title": "Sedo: Year-over-year growth in domain registrations",
      "summary": "Global domain registrations grew by 1.2% year-over-year in 2025",
      "body": "Global domain registrations grew by 1.2% year-over-year in 2025\n\nWhat Sedo & InterNetX actually says:\n\n“#### +1.2% YoY domain registrations”",
      "source_type": "official",
      "source_link": "https://eu1.hubs.ly/H0hshlz0",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Sedo & InterNetX",
      "evidence_quote": "#### +1.2% YoY domain registrations",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Sedo",
      "topic": "Year-over-year growth in domain registrations",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "sedo",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_sedo_average_domain_price_2025",
      "category": "Business",
      "title": "Average sale price of domains on Sedo marketplace",
      "summary": "The average price for domains sold on Sedo was $2,345 in 2025",
      "body": "The average price for domains sold on Sedo was $2,345 in 2025\n\nWhat Sedo & InterNetX actually says:\n\n“#### $2,345 average price at Sedo”",
      "source_type": "official",
      "source_link": "https://eu1.hubs.ly/H0hshlz0",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Sedo & InterNetX",
      "evidence_quote": "#### $2,345 average price at Sedo",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Sedo",
      "topic": "Average sale price of domains on Sedo marketplace",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "sedo",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_empireflippers_premium_businesses_sold_2022",
      "category": "Business",
      "title": "Empire Flippers: Number of businesses valued at $1M+ sold on marketplace",
      "summary": "Empire Flippers sold 101 businesses valued at $1M+ in 2022",
      "body": "Empire Flippers sold 101 businesses valued at $1M+ in 2022\n\nWhat Empire Flippers actually says:\n\n“#### Number of $1M+ Businesses Sold Total Sold #### 101”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "#### Number of $1M+ Businesses Sold Total Sold #### 101",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Empire Flippers",
      "topic": "Number of businesses valued at $1M+ sold on marketplace",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_empireflippers_premium_businesses_sales_volume_2022",
      "category": "Business",
      "title": "Empire Flippers: Total sales volume from businesses valued at $1M+",
      "summary": "$259,794,963 in sales volume came from 101 businesses valued at $1M+ in 2022",
      "body": "$259,794,963 in sales volume came from 101 businesses valued at $1M+ in 2022\n\nWhat Empire Flippers actually says:\n\n“Volume Sold #### $259,794,963”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/scoreboard/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "Volume Sold #### $259,794,963",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Empire Flippers",
      "topic": "Total sales volume from businesses valued at $1M+",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_empireflippers_average_sale_multiples_by_category_2022",
      "category": "Business",
      "title": "Empire Flippers: Average sales multiples by business category in 2022",
      "summary": "Amazon FBA: 48.2x, Content Sites: 37.7x, All other models: 33.19x in 2022",
      "body": "Amazon FBA: 48.2x, Content Sites: 37.7x, All other models: 33.19x in 2022\n\nWhat Empire Flippers actually says:\n\n“While the average sale multiple was slightly lower, businesses were on the market for an average of 17.5 days... The average sales multiple was 48.2x... content sites remained stable at 37.7x... all other business models dropped to 33.19x.”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/industry-report-2023/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "While the average sale multiple was slightly lower, businesses were on the market for an average of 17.5 days... The average sales multiple was 48.2x... content sites remained stable at 37.7x... all other business models dropped to 33.19x.",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Empire Flippers",
      "topic": "Average sales multiples by business category in 2022",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.fees"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_empireflippers_amazon_kdp_growth_2019_2022",
      "category": "Business",
      "title": "Empire Flippers: Year-over-year growth in Amazon KDP business acquisitions",
      "summary": "Amazon KDP businesses saw 775% increase in acquisitions from 2019 to 2022",
      "body": "Amazon KDP businesses saw 775% increase in acquisitions from 2019 to 2022\n\nWhat Empire Flippers actually says:\n\n“When comparing 2019 to 2022, we saw a 775% increase in purchases of Amazon KDP businesses.”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/industry-report-2023/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "When comparing 2019 to 2022, we saw a 775% increase in purchases of Amazon KDP businesses.",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Empire Flippers",
      "topic": "Year-over-year growth in Amazon KDP business acquisitions",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    },
    {
      "id": "learn_r1077_domain_and_site_flipping_realistic_income_ranges_empireflippers_saas_growth_2019_2022",
      "category": "Business",
      "title": "Empire Flippers: Year-over-year growth in SaaS business acquisitions",
      "summary": "SaaS businesses saw 519.16% increase in acquisitions from 2019 to 2022",
      "body": "SaaS businesses saw 519.16% increase in acquisitions from 2019 to 2022\n\nWhat Empire Flippers actually says:\n\n“When comparing 2019 to 2022, we saw a 519.16% increase in purchase volume.”",
      "source_type": "official",
      "source_link": "https://empireflippers.com/industry-report-2023/",
      "last_verified": "2026-10-01",
      "reliability": "STRONG PRACTICE",
      "source_tier": "A",
      "source_publisher": "Empire Flippers",
      "evidence_quote": "When comparing 2019 to 2022, we saw a 519.16% increase in purchase volume.",
      "volatility": "low",
      "from_batch": "1077-domain-and-site-flipping-realistic-income-ranges",
      "subject": "Empire Flippers",
      "topic": "Year-over-year growth in SaaS business acquisitions",
      "applies_to_country": "Any",
      "tags": {
        "lane": "any",
        "stage": "running",
        "region": [
          "any"
        ],
        "platform": "empireflippers",
        "topic": [
          "money.pricing"
        ],
        "explicitness": "any"
      }
    }
  ]
}